Microsoft's grinning robots or the Brotherhood of the Mac. Which is worse? · cleversimon.com:
Charlie Brooker’s thesis is “I hate Windows, but I hate strawmen Mac evangelists more, so I’m going to marinate in my misery just to stick it to these imaginary fanboys. I’m unhappy and unproductive, and I’m going to stay unhappy and unproductive—that’ll show ‘em.”
Finishing the sentence “I’ll never buy a Mac because” with anything but “it doesn’t meet my needs” means you don’t get to accuse Apple users of making irrational purchasing decisions based on slavish adherence to an ideology.