Thursday, September 13, 2012

The iPhone 5 is also the first iPhone to carry a 4-inch screen, taller than the 3.5-inch display on previous iPhones. What does a taller iPhone allow you to do? You’re not going to believe this: When you open an app designed for the iPhone 5’s bigger screen, it shows you more stuff than you would have seen on the old iPhone’s smaller screen. Now you can see five days in your calendar rather than three. When you open a news app, like CNN’s, you see more stories without having to scroll. When you look up restaurants in OpenTable’s app, you see more places to eat than you did before. It’s this kind of relentless innovation that reminds you that Apple didn’t become the world’s most valuable company by sitting on its hands.